CHICAGO | The Chicago Bears are becoming the next NFL team to enter Hallmark’s holiday-movie lineup, with Holiday Touchdown: A Bears Love Story planned for release during the network’s Countdown to Christmas programming.
The Bears announced the project with Hallmark Media, the NFL and Skydance Sports. Block Club Chicago also reported that the production is looking for extras, giving local fans a chance to appear around the Chicago-based filming.
What happened
The film is the third installment in Hallmark’s NFL-themed holiday movie series after projects tied to the Kansas City Chiefs and Buffalo Bills. The Bears said production will film in and around Chicago, with casting details expected separately.
Why it matters
The project is an entertainment story, but it also reflects how major sports franchises are extending their brands into streaming, holiday programming and fan culture. For Chicago, the production could bring attention to local settings while giving Bears fans a seasonal media tie-in beyond the football schedule.
What is confirmed
The Bears confirmed the partnership with Hallmark Media, the NFL and Skydance Sports. The team said the movie is scheduled for Hallmark Channel’s Countdown to Christmas programming and that filming will take place in and around Chicago.
What remains unclear
The full cast, filming schedule, extras process and final release date were not fully detailed in the available public materials. Fans interested in appearing as extras should rely on official casting notices rather than social-media reposts.
What to watch next
Watch for casting announcements, location details, production dates and Hallmark’s full holiday schedule.
Additional Reporting By: Block Club Chicago; Chicago Bears; NFL